Posts Tagged ‘ Citizens Bank Minnesota New Ulm ’

Citizens announces changes to Marketing Department

Marketing group pic

Citizens Bank Minnesota is pleased to announce exciting changes in their Marketing Department.

The Citizens Marketing Department has certainly evolved over the years, from a one-woman shop in the early 2000’s to a team of five. As the future of bank marketing continues to evolve, especially with the addition of Digital Marketing and Data Analytics. Citizens understands that continued growth in this area is necessary and understands the important role a Marketing Department plays in promoting their business and mission.

Jon Maier – Director of Sales & Marketing

Maier, joining Citizens in 2017, has been promoted to Director of Sales and Marketing. Jon will continue in his role as Branch Manager of our Lakeville Branch. In his new role as Director of Sales and Marketing, he will be responsible for the overall sales and marketing program to grow the bank. He will oversee and monitor all sales and marketing initiatives, oversee and monitor the marketing budget, and develop yearly sales and marketing strategies with the marketing team.

Missy Visser – Marketing and Culture Officer

Visser, joining Citizens in 2000, has been promoted to Marketing and Culture Officer. Missy will continue to implement all traditional marketing strategies, brand management, event management, community outreach and PR for the bank as well as oversee the day-to-day functions of the marketing team. In her new role as Culture Officer, she will develop and implement yearly culture training, new hire culture training, and help ensure our staff is committed to Delivering the Ultimate Experience on a daily basis. In June, Missy will become a Strengths Finder coach and develop a training program for managers and staff to help them implement their strengths within their departments.

Sarah Seifert – Digital Marketing Coordinator

Seifert, joining Citizens in 2013, will continue to manage and implement all digital marketing strategies for the bank. Sarah will be responsible for all digital channels and being aware of what is new to the industry. Digital channels include social media outlets, website, and email marketing. Our goal with the changes is this will allow her to focus more of her efforts on SEO research, Google analytics and video development.

Lori Dummer – Marketing Assistant

Dummer, joining Citizens in 2015, will continue to manage the Gluck-n-Spiel Club along with the youth banking and scholarship programs. Lori’s new focus will be on customer and product marketing. She will develop customer retention strategies, research areas for customer growth and develop target marketing strategies.

Kris Wilfahrt – Marketing Assistant

Wilfahrt, recently added to the team as a temporary marketing assistant in early 2019, has been promoted to full-time. She will be our lead graphic designer with a focus on creative and administrative duties for the department.

Citizens donates $3,000 to ISD #88 Greenhouse Project Fund

greenhouse-press-release

Citizens Bank Minnesota proudly presents a check for $3,000.00 to the ISD #88 Greenhouse Project Fund at the New Ulm High School. Funds will be used to expand and develop their Greenhouse. Pictured in the photo are members of the FFA Chapter, NUHS Ag Teacher Jeff Nelson, Citizens staff Tim Hoscheit (Sr. Vice President), Lou Geistfeld (President), Rose Wendinger (Asst. Vice President), Pat Brennan (Vice President) and NUHS Ag Teacher Kelsey Brandt.

Citizens Bank Minnesota employees donate $3,052.00 worth of gifts to families in need.

 

Citizens Bank Minnesota's New Ulm main office provided gifts for a local family in need.

Citizens Bank Minnesota's Lafayette staff provided Christmas food boxes for local families in need.

Lafayette staff prepare Christmas food boxes for local families in need.

Citizens Bank Minnesota employees were excited to help families in need this Holiday Season. Our main office in New Ulm as well as two branch locations in La Salle and Lakeville each adopted an area family. Money was donated by employees, raised through a bake sale and free-will donation luncheons, and with a bank match it made it possible to donate $3,052.00 in gifts for these families. We were able to fulfill all the needs the families had, plus more!

Citizens Bank Minnesota, Lafayette Branch, also participated in our Adopt-a-Family project.  Together with the New Ulm Jaycees and guidance from Nick Peterson, an Ag Lender in Lafayette who is involved with the Jaycee’s Christmas Food Basket Project, the Lafayette staff was able to help families in need of food for the Christmas Holiday by collecting money from employees and from fundraising.  With a matching donation from the bank, they were able to assemble 10 Christmas Food Baskets consisting of two boxes full of food, including a large ham.  The Jaycees work with the New Ulm Food shelf and families may sign up if they would like a Christmas Food Basket. The Lafayette staff distributed the baskets and enjoyed seeing the faces of grateful recipients, both young and old.

We were happy to help these families who would have had an otherwise difficult time purchasing the needed items themselves. It was also a great way to remember what the Holidays are truly all about!

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